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StyleCaster CEO Ari Goldberg on where consumers can find the best deals, whether in store or online.
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Retailers but technology is changing the way that they do business.
So in this Black Friday where is the best place to shop -- store or online.
Here to tell us is Eric Goldberg he's CEO of the Internet startups -- style cast -- so our our what does that.
In -- better or in the store.
Hello this is the view the world that we live in right you get the option to vote and really that's most important thing for the consumer.
You know selling cars just -- -- -- where a vertical buys media platform that's -- people share and discover their style and really make purchasing decisions.
-- the ideas discovered discussed in the side in one place so you know whether online or offline the most important thing is that -- volatility for.
All right so where do you like to shop.
O ahead tough question online is a great you know meet you Kevin Ryan -- what they're doing to -- group is phenomenal site you know offering deals and and high quality products and accessible price -- From all sorts of people I think Mickey Drexler J.
Crew does an unbelievable job actually thing -- out this pledge -- -- -- now.
But you know I think most men get -- repetitive have been nearly five -- we likely to stick to it.
-- -- carrying out people who really aren't trusting though the discounts that are stated on apparel.
Because they're thinking is is think in fact there's a recent analysis and university Washington.
That says this is where the -- make their money they basically do a head fake.
Telling shoppers didn't get a discount on what 15% on a piece -- close at the type of clothing Terrell.
Or a -- -- -- -- -- pants or whatever it is but they've already raised the price ahead of time.
And then that discount is basically a watch that's gonna see -- discount at all is do you see it happening.
-- see that happening and I also think that's the issue ever gonna -- -- the flash south sites in the influx that is that you're seeing.
I'm really the idea is that not only that -- from the consumer perspective which we get to the second.
But brands cannot continue to survive science -- discount rate and it kind of feels -- pulled the wool over the eyes of the consumer.
-- because now that they know that all that margin was built into the product.
They had to wonder probably shares why they've been spending all that much money on there.
-- right so -- -- -- -- cool which site or which company has the best quality goods with the best discounts and the best sales.
You know I think again it would did beautiful thing about the -- -- sites is they offer so much variety.
But again I think what we're seeing with specially vigil is.
People coming back to the value proposition who offers the best experience I think zappos and Tony -- unbelievable job over the past couple years obviously -- with the acquisition we're gets back to customer service.
You know there are so many options of places for people to shop these days it's about the experience whether online or offline.
There's a lot of places that are gonna carry the things that you're liking I think a brand I'm actually do you see the -- -- and in London right now I think pop shop is a phenomenal brand.
That offers very high quality clothing -- a very successful price point at the DC this throughout the -- I would visit areas -- -- and ends of the Sanders the world that are coming online really offer a high quality product our rights -- cats -- CEO Larry Goldberg thank you so much your time to give a good holiday weekend.
