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The new school -- as fast approaching in San Francisco based inkling -- looking to reboot the traditional text book.
With the company's I've had apps students can -- says usually had to be in very costly tax votes in favor of a more digital and interactive version of it CEO Mac Maginnis is joining us now with -- -- I can get sat heavy backpack and instead -- -- that -- that -- that light I had been to school.
But it kids actually going to be reading.
Doing their homework I have such a question I have I hope so I mean yet being able to distant backpack and you something's a lot lighter like this is is certainly a lot better.
But for us it's really about going beyond sort of replicating a book on the iPad and calling it a day it's really about reinventing the notion of the textbook and building something that's a lot more engaging and exciting.
What can you do on -- night.
I Patton and an apt you can't you are an hour and a textbook form yeah I mean that that's actually think the key -- doing something -- this and you can scroll through the content but then.
We are interested in in learning more about the hard you can actually tap on the -- committed see a really Big Three.
It's rendered right here on the flat on the iPad it's really beautiful and -- -- this is is kind of what we're all about engaging the student learning being able to.
I'd say you can feel it move it around and yeah -- get a 3-D experience in a way that you can't get with any.
Well that's certainly not friend and I think when you think gonna music textbook where you can actually listen to Beethoven's symphony when you think about assessment -- -- -- questions and it is actually defeat dot got a -- doing and that's.
As I have a lot better than what we're gonna get from a book right.
-- it's a matter sounds fantastic.
And it looks fantastic is there any proof.
That kids learn better though with this yes so this couple levels of that one as engagement right we know that one of the keys to actually helping people -- better is engaging them -- to your point about.
Our students actually you know learning and -- use it.
And the idea that -- a student is actually doing this instead of chatting with people in class or otherwise -- -- I mean if we can compete with them by giving them something more engaging and exciting number one.
That's gonna get a better learning result number two.
We've done a study with a Virginia Department of Education they're gonna come out with a report just in a few weeks -- it shows that AP test scores on students who use inkling.
And as compared to students who use the sort of the same text book in print.
Actually did way better on really test yes that's all -- -- the numbers right now but it a couple weeks official report comes out has been super cool.
Well that's what I think is then more compelling thing if students are actually a value proposition students actually learning and doing better as a result -- -- for a but if it's distracting them then yeah -- I think He also remember it seems -- a lot more about.
Yeah at the beginning about how much is gonna cost them.
Right yes and so an -- you can buy everything by the chapters that 200 dollar biology textbook that a sixty chapters -- a lot more affordable two dollars and 99 cents -- -- -- right.
CEO inkling thank you very much for depending on how we well let me learning in the future I'm a luddite but.
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